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SmileFM Interview: Cheap alcohol, not price reform, is what punishes the poor

DGMT CEO, Dr David Harrison, spoke to SmileFM about dismantling the myths surrounding alcohol pricing and exposing industry tactics, making the business case for policies that curb harm and save lives. This discussion is in response to a Business Day’s article, quoting SAB CEO Richard Rivett-Carnac, framing minimum unit pricing (MUP) as a threat to the poor. Oversupply of cheap alcohol, not price reform, is what punishes the poor.

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